Aviation Marketing Trends, News and Views

Check out our latest blog posts, enews, media coverage and regular AltitudeAttitude column in BlueSky Business Aviation News. Something’s always cooking. Whether we’re sharing insights on a recent aviation trade show, unveiling a creative campaign or offering marketing how-to’s, you’ll find news you can use.

AirFlair Awareness for STEM

Greteman Group selected WSU Tech’s STEM aviation initiatives for the 2018 holiday gift.

connecting the dots between marketing tactics and sales goals

Connecting the Dots Between Marketing and Sales

We hear client and prospects say: "I just need someone to help connect the dots." What dots exactly? Marketing tactics to sales goals.

ed bolen presents nbaa 2018 keynote opening

BizAv Means More Than Business at NBAA 2018

NBAA-BACE is always good for business, but NBAA 2018 boosted more than the bottom line. It ignited imaginations and elevated spirits.

responsible designer to watch meghan wolfe in GDUSA

Wolfe named Responsible Designer to Watch by GDUSA

Kudos to colleague Meghan Wolfe for her inclusion in GDUSA’s first annual Responsible Designers to Watch feature.

Jordan Walker Named One to Watch

The Wichita State University Elliott School of Communication has named Greteman Group Digital Director Jordan Walker “One to Watch.”

nbaa social media musts

NBAA Social Media Musts

Have you finalized your social media plan of attack? Here are a few NBAA social media tips you can activate last minute.

Ready for Mountain Time

Wichita's lack of an affordable direct flight to Denver changed in August 2018 when ltra-low-fare-carrier Frontier Airlines returned to ICT.

Design Your Own Plane with AirFlair

This holiday season, we're spreading joy with AirFlair, an online, paint-a-plane game and competition. Check it out.

Jordan Walker Named to YPW Board of Trustees

Young Professionals of Wichita has named Greteman Group Digital Director Jordan Walker to its board of trustees.

Shaesta Waiz Unites Women and STEM

Shaesta Waiz seems larger than life. She’s down-to-earth, gracious and passionate about STEM. She shared her journey in Wichita Sept. 12.

Stand Up and Be Counted

“First we register. Then we vote. Then we win.”

break up with internet explorer

Breaking Up with Internet Explorer

You don’t have to settle for Internet Explorer. It's time to break up with IE.

purchase funnel content marketing

Content for Your Purchase Funnel

What content needs to do to appear in search results, capture customers' attention and drive them through your sales process.

laham, fidelity bank, greteman group, wichita festivals for autumn and art

Reimagining Autumn & Art's Identity

Autumn & Art will stand the test of time, so will its elegant, new mark. Mark your calendars for this not to miss festival Sept. 14-16.


Keyword Research for SEO

If you know you should do more to drive people to your website but are unsure how to do keyword research for SEO, try these tips.

Jordan Walker Named YPW Distinguished Young Professional Finalist

Honorees included Jordan Walker, digital director of Greteman Group, an aviation-specialty marketing agency based in Wichita, Kansas.

Marketing Survey Results Reported Live

Our Digital Director @jaywalker20 and Digital Strategist @shaevins talk survey results and offer insights on digital marketing strategy.

better website header

Building a Better Website

If a website’s several years old, chances are it’s time for an update. FlightSafety launched its reimagined website with Greteman Group.

Transforming Data Into Action

APiJET offers such a game-changing aircraft data service, it demanded an equally strategic identity. Take a look. #SmartAircraft

responsible designer to watch meghan wolfe in GDUSA

Wolfe Named AIGA Wichita President

Art Director Meghan Wolfe has been named president of the American Institute of Graphic Arts Wichita chapter.


NBAA Regional Rocks

If you haven’t attended a National Business Aviation Association (@NBAA) regional forum, do yourself a favor. Go. #NBAA

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