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email marketers segment customers

Email Segmentation

Email marketers segment customer lists and deliver targeted campaigns based on customer data to get the best return over any other tactic.

airflair holiday competition by greteman group

Sharing Holiday Cheer

Greteman Group shines when sharing holiday cheer. Here are some examples of our campaigns through the years. Which do you remember?

Bullish On-Air Summit

The Wichita Aero Club’s eagerly anticipated annual on-air summit, did not disappoint.

email design basics

Email Inbox Basics

With effective messaging, interesting visuals and targeted subscriber lists, email can do a lot of the heavy lifting for your campaigns.

ignite ict women's conference entrepreneurship panel

Women Unite and Advance

High-level women shared their journeys and examples of shattering the glass ceiling at the Ignite ICT Women’s Conference last Thursday.

connecting the dots between marketing tactics and sales goals

Connecting the Dots Between Marketing and Sales

We hear client and prospects say: "I just need someone to help connect the dots." What dots exactly? Marketing tactics to sales goals.

ed bolen presents nbaa 2018 keynote opening

BizAv Means More Than Business at NBAA 2018

NBAA-BACE is always good for business, but NBAA 2018 boosted more than the bottom line. It ignited imaginations and elevated spirits.

nbaa social media musts

NBAA Social Media Musts

Have you finalized your social media plan of attack? Here are a few NBAA social media tips you can activate last minute.

Shaesta Waiz Unites Women and STEM

Shaesta Waiz seems larger than life. She’s down-to-earth, gracious and passionate about STEM. She shared her journey in Wichita Sept. 12.

break up with internet explorer

Breaking Up with Internet Explorer

You don’t have to settle for Internet Explorer. It's time to break up with IE.

purchase funnel content marketing

Content for Your Purchase Funnel

What content needs to do to appear in search results, capture customers' attention and drive them through your sales process.

keyword-research-for-seo

Keyword Research for SEO

If you know you should do more to drive people to your website but are unsure how to do keyword research for SEO, try these tips.

Marketing Survey Results Reported Live

Our Digital Director @jaywalker20 and Digital Strategist @shaevins talk survey results and offer insights on digital marketing strategy.

NBAARegionalStatic

NBAA Regional Rocks

If you haven’t attended a National Business Aviation Association (@NBAA) regional forum, do yourself a favor. Go. #NBAA

Content Deserves Better

The term "content" devalues the key role creative plays, slapping a generic term on a non-generic product. Content deserves better.

site-speed

Websites' Need for Speed

If you’ve never thought about what your site speed might be costing you, now is the time to start.

prepare-for-gdpr

Marketers Prepare for GDPR

Personal data protections have marketers reaching for aspirin. Headaches mount as the enforcement date for GDPR approaches. Are you ready?

kansas aviation director bob brock speaks to wichita aero club

Kansas Aviation's EcoDevo Focus

KDOT Director of Aviation Bob Brock said his department must foster economic development in Kansas through innovation research and training.

aea convention 2018

Innovations Energize AEA

Being in the Air Capital, we're interested in all things aviation, especially the innovative products featured at the 2018 AEA Convention.

5 brand personalities

Shape Your Brand Personality

"Brand preference is inexorably linked with brand personality," says @soniagreteman.

Publish More Video

By 2019, 80 percent of all online content will be video.

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