WICHITA, Kan. – Kailin Stinson has joined Wichita-based Greteman Group as a digital media coordinator. She helps the agency’s clients achieve everything from heightened brand awareness and social engagement to greater website traffic and targeted lead generation. Her expertise includes search engine optimization (SEO) and content marketing.

Jordan Walker, digital director

“Kailin is one part detective, one part scientist and one part ball of fun,” says Jordan Walker, Greteman Group digital director. “Her genuine curiosity allows her to identify what levers to pull, when to pull them and how to measure the outcome. Simply put, Kailin gets results.”

Previously, Stinson served as a digital media buyer for Thruline Marketing and PPI Planner, both in Lenexa, Kan. In these positions she managed client Google, Bing and Facebook accounts; oversaw web properties; and analyzed performance metrics to optimize campaigns.

“At Greteman Group, I’ve found a team that’s equally dedicated to growing clients’ results by setting solid benchmarks then continually monitoring and adjusting to best achieve KPIs,” says Stinson.

Stinson earned a bachelor of science degree in strategic communications at the University of Kansas’ famed William Allen White School of Journalism and Mass Communications. She minored in business and sports management.

Greteman Group has developed an international reputation as an aviation-specialty marketing agency based in Wichita, Kan. – the Air Capital. Leading aircraft manufacturers, flight support, aftermarket services, fractional ownership, insurance, in-flight Wi-Fi, regional airlines and airport analytics have entrusted their brands to Greteman Group. Clients include FlightSafety International, Wichita Eisenhower National Airport, Clay Lacy Aviation, JetHQ, USAIG, King Aerospace, EPIC Fuels, Signature Flight Support, Vantis, Piedmont Airlines and Aviation Partners. It also supports causes and clients such as the Tallgrass Film Association, Mark Arts, the City of Wichita, Wichita Water Partners, AGC Kansas, GLMV Architecture and MKEC Engineering. The firm is a founding member of the Wichita Aero Club and a longstanding member of the National Business Aviation Association (NBAA). Since its founding in 1989, this certified women-owned business enterprise (WBE) has developed a team of purpose-driven pros. gretemangroup.com