Make Sense of the Mayhem
There are literally hundreds of social-media tools out there. We’ll help steer you to those that best align with your objectives – and have the greatest likelihood of success. You’ll leave our social media workshop understanding how to start forging new online relationships in authentic, creative, and measurable ways.
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| Get Down and Digital
The workshop isn’t designed to be simply a passive presentation – it’s three hours of hands-on, roll-up-your-sleeves work. We’ll make it fun, but this is your opportunity to ask any questions, try out the tools for yourself and uncover how social media will work for you. You leave with and an action plan and the knowledge needed to carry it out.
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| Who Should Attend?
Anyone in strategic communications would benefit. Whether you manage or are part of your company’s advertising, marketing or PR efforts, this is for you. We can structure a workshop for as few as two people from your team or as many as eight. It’s beneficial for the management team members to attend along with those personally responsible for monitoring, analyzing and taking part in the day-to-day conversations. Their input is critical to help define and develop a digital engagement plan.
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| Learn How These Tools Help You Tap Into the Groundswell
Listening: Yahoo! Pipes, Radian6, Google Analytics, Blog Trends, Blogpulse and MediaHound
Talking: Twitter, Yammer, FriendFeed, Blogs, Widgets and Applications
Energizing: Facebook, Ning, KickApps, LinkedIn, Flickr, YouTube and Vimeo
Helping: Forums, Blogs, Viddler and Twitter
Embracing: GetSatisfaction, Idea Forums, Online Focus Groups
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