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News & Views

 
 
 
 
 
 
 

News & Views

 

Your One-Stop Media Resource for All Things Greteman Group

Check out our latest blog posts, enews, media coverage and regular AltitudeAttitude column in BlueSky Business Aviation News. Something’s always cooking. Whether we’re sharing insights on a recent aviation trade show, unveiling a creative campaign or offering marketing how-to’s, we hope you’ll find news you can use.
 
 

Aviation

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Safety Standdown 2014 Two Words: Pay Attention

10.20.14 • Ashley Bowen Cook • Aviation

Like many apparently simple things, paying attention can be a lot harder than it seems – especially these days. And the strategies to stay focused are many and varied, as demonstrated during the recent Bombardier Safety Standdown in Wichita, Kansas. At that seminar, 32 separate sessions explored different aspects of distraction and how to minimize...

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Your NBAA Relief Kit

10.15.14 • Sonia Greteman • Aviation

The world’s largest business aviation event takes place next week. If you’re one of the 25,000 who will be slogging through the 2-million-square-foot Orange County Convention Center and the 100-aircraft-strong static display at the Orlando Executive Airport, listen up. This advice is for you. Use the Official Mobile App Do your planning first – before...

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Powering Dreams

10.01.14 • Ashley Bowen Cook • Aviation

If kids didn’t pick up on the message – “Aviation is for everyone.” – it’s not for lack of trying. The second annual Kansas Aviation Expo set out on September 22 for a three-day, three-stops-a-day Fly Kansas air tour. High-school bands played. Speakers addressed local schoolchildren and, at each stop, highlighted different aspects of aviation....

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Upward Bound: Aviation Marketplace Projections

08.27.14 • Ashley Bowen Cook • Aviation

The best thing you can tell a roomful of aviation professionals is that the industry they love and depend on is poised for growth. And that’s the welcome news respected aviation forecaster Rolland Vincent conveyed as Wichita Aero Club’s August keynote speaker. Vincent analyzed where we are, how we got here and where we’re going....

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Social Media: Fight or Flight

07.30.14 • Ashley Bowen Cook • Aviation, Social Media, Technology

Your heart races and breath quickens. Your pupils dilate and face flushes. You’re under attack. In that split second, you decide whether to stand your ground or flee the scene. Oh, and I ought to mention, you face this scenario gazing at Twitter on your phone. Someone’s dissing your company. Questioning your services. Impugning your...