We’ve always adored Royal Caribbean. Not only because it’s our client, but also because of its forward-thinking mindset and appreciation of good creative. Now, we have a reason to love them even more.
Royal Caribbean recently launched an iPhone application — The Royal Connect — to help passengers stay connected while onboard the 16-deck Oasis of the Seas, the world’s largest cruise ship. Passengers can locate family and friends (Where’d Grandma run off to now?), make reservations for ship restaurants and spas, find out the day’s scheduled activities (When did they say the show starts?), and chat and communicate with other cruise passengers using digital voice. Mom and Dad can even track whereabouts of the kiddos through the rented iPhone and chip integrated into the wristbands received at boarding.
The connectivity of the iPhone and the unrivaled cruise experience of Royal Caribbean. Now that’s smooth sailin’.
Do you have a favorite branded app that has made your life easier?





